For fractional CFOs who want more credibility and a predictable client pipeline without cold outreach:
The Fractional CFO's Client Pipeline Playbook
A 5-Day email course on how to stop feast-or-famine, build a client acquisition system that works while you do, and book 2 extra meetings a month without cold outreach.
What You're Getting:
A clear breakdown of why referral-only pipelines stall and what to build instead
The exact reason your LinkedIn content isn't reaching CEOs and business owners (and how to fix it)
A framework for capturing warm leads before they disappear to a competitor
A nurture system that keeps you top of mind with prospects during the months it takes them to make a decision
The full client acquisition stack: content, lead capture, and nurture connected into one system you own
Everything you need to stop depending on referrals, start building a pipeline you control, and position yourself as the obvious choice before a prospect ever gets on a call with you.
Created by Alec Borlin, a CPA turned executive recruiter.Alec spent 8 years in executive search placing CFOs and building finance teams across the U.S.In 2022 he launched his own recruiting firm in a hyper‑competitive market and used LinkedIn as a way to stand out and build trust.Over time that system generated close to 14M impressions and more than $400,000 in inbound revenue from clients who came to him.He now builds that same kind of authority system for fractional CFOs who want to be the first person their referral partners think of when their clients are growing and need financial expertise.

Sneak Peek of What's Coming
Day 1: Why referrals alone will never give you a predictable pipeline and what to do about it
Day 2: The specific reason your best prospects aren't finding you on LinkedIn, even if you're already showing up there
Day 3: What actually happens to the warm prospects who see your content and never reach out
Day 4: How to stay top of mind with the right people during the months it takes most business owners to go from interested to ready
Day 5: How all of it connects into one client acquisition stack that works whether you're heads down on an engagement or actively looking for your next one
Get instant access to start building an evergreen asset for your business
If you ever decide you would rather have this built for you instead of by you, that's exactly what I do with select fractional CFOs through my done‑for‑you LinkedIn ghostwriting and executive branding service.
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